Privacy Policy
Last updated on 11 May 2026
We know that in this digital age, your privacy is important. This Privacy Policy reflects our commitment
to protecting personal information and the choices we offer you regarding how your information is used. We welcome
you to read more about how we keep your information safe, as well as how you can exercise your rights. This Privacy
Policy explains how Safely Track Me collects, uses, stores, shares and protects your personal information when you
use our website at app.safelytrack.me and our
Safely Track Me mobile application (together, the "Service").
- We will review, update, and amend this Privacy Policy from time to time, consistent with our business
needs, technology and changes in applicable law. We encourage you to check back periodically for updates. Your
continued use of the Service after a change has been posted constitutes your acceptance of that change.
- You may choose not to provide us with certain "discretionary" personal information; however, please
note that without it we may not be able to provide you with the full functionality of the Service.
- This Privacy Policy describes how Safely Track Me will gather, use, and maintain your personal
information on app.safelytrack.me and the mobile
application. It will also explain your legal rights with respect to that information.
- By using the Service, you confirm that you have read and understood this Privacy Policy and our
Terms and Conditions (together, the "Agreement"). The Agreement governs your use of the Service. We will
collect, use, and maintain information consistent with the Agreement.
Who we are
For the purposes of the Protection of Personal Information Act, 2013 (POPIA), Safely Track Me is
the Responsible Party in respect of your personal information. For the purposes of the EU General Data
Protection Regulation (GDPR) and the UK GDPR (where applicable), Safely Track Me is the Data Controller
in respect of your personal information.
You can contact us about this Privacy Policy or any of your rights at support@safelytrack.me.
What personal information do we collect?
The personal information we collect depends on how you interact with the Service, the choices you make,
and the features you use. We collect the following categories of information:
- Account Data: When you create or update your account, we collect and store the data you
provide, including your email address, password (stored in hashed form), display name, and a unique identifying
number we assign to you.
- Contact and profile information: Information you choose to provide, such as your name, phone
number, device name, and any other information you submit through settings or forms in the Service.
- Precise location data (GPS): The core purpose of the Service is GPS tracking. When you use
the tracking feature we collect your device's precise location (latitude, longitude, altitude, accuracy, speed,
bearing) and timestamps. Location is collected in the foreground while you are using the app, and, with your
permission, also in the background while a tracking session is in progress (including when the screen is off or
the app is not in the foreground). You can stop collection at any time by ending the tracking session or by
revoking the location permission in your device settings.
- Track and route data: The series of GPS points making up a track, together with computed
values such as total distance, accumulated distance, altitude profile, and battery level at the time of each
point. Track data may be stored locally on your device and, where you choose to share a track, uploaded to our
servers.
- Shared tracks: If you choose to share a live tracking session, the share link is publicly
accessible to anyone who has the link, and viewers of the link can see the route, current location, activity type
and title of the track until you end the session.
- SOS data: If you use the SOS feature, your device will send SMS messages to the emergency
contacts you have configured. The SMS messages are sent from your device using your mobile carrier and contain
your message and a link to your current location. We also upload a marker representing the SOS event to our
servers. We do not store your emergency contacts on our servers; emergency contact details are stored locally on
your device.
- Aviation contributions: If you contribute airfield data, notes, or other aviation-related
content to the Service, we store that contribution together with your user identifier. Verified contributions may
be shown to other users of the Service. Notes you make on existing airfields are attributed to your account.
- Log, device and usage data: When you use the Service, our servers automatically collect
diagnostic, usage and performance information. This may include your IP address, device and application
identifiers, device model, operating system and version, browser type and settings, language preferences,
referring URLs, country, time zone, crash reports, and information about how and when you use features of the
Service.
How we collect this information
We collect this information:
- Directly from you, when you create an account, configure the app, or contribute content;
- Automatically from your device, through the Service's GPS tracking and background geolocation
features (these features require your explicit permission and can be revoked at any time);
- Automatically from your interactions with the Service (log data, crash reports);
- From third parties whose services are integrated into the Service (for example, map tile providers
and weather providers, who may log your IP address and approximate location when serving content to your device).
How do we use your information?
We process personal information to operate, improve and personalise the Service. Specifically, we use
personal information for the following purposes:
- To provide and operate the Service, including recording your tracks, computing route metrics,
sharing tracks, displaying airfield and airspace information and overlays, and storing your settings;
- To enable the SOS feature, including dispatching SMS messages from your device to your designated
contacts and recording the SOS event;
- To create, maintain, customise, and secure your account;
- To prevent fraudulent, abusive or unlawful activity on the Service;
- To diagnose and fix bugs, monitor performance, and improve the Service (including via aggregated
analytics and crash reporting);
- To communicate with you about the Service, including service-related notices, support
correspondence, and (with your consent) marketing communications;
- To comply with legal obligations and respond to lawful requests from regulators, courts, or law
enforcement.
We will not collect additional categories of personal information, or use personal information already
collected for materially different, unrelated or incompatible purposes, without first notifying you.
Legal basis for processing (GDPR / UK GDPR / POPIA)
Where applicable law requires us to identify a legal basis or justification for processing your personal
information, we rely on the following:
- Performance of a contract — processing necessary to provide you with the Service
under our Terms and Conditions (e.g. recording and storing your tracks, operating shared tracking links);
- Consent — for location collection in the background, for sending marketing
communications, and for any optional features that require it. You may withdraw consent at any time without
affecting the lawfulness of processing before withdrawal;
- Legitimate interests — for analytics, security, fraud prevention, and improving the
Service, where these interests are not overridden by your rights;
- Legal obligation — where processing is necessary to comply with a law to which we are
subject;
- Protection of vital interests — for example, in the context of an SOS event where
processing is necessary to protect the life or safety of a person.
Third parties who process information on our behalf
We use a limited number of third-party service providers ("Operators" under POPIA, "Processors" under
GDPR) to operate the Service. These providers process personal information on our behalf and under our instructions.
They include:
- Hosting and storage providers that host our servers and databases;
- Map and tile providers (such as MapTiler, OpenStreetMap-based providers, and satellite
imagery providers) which serve map tiles to your device and may log your IP address and approximate location as
part of normal tile delivery;
- Weather data providers (such as Windy) where you choose to use weather overlay features;
- Crash reporting and diagnostics (such as Sentry) used to detect, diagnose and fix faults in
the Service;
- Push notification services provided by Apple and Google to deliver notifications to your
device;
- SMS delivery — SOS SMS messages are sent through your own mobile carrier from your
device and not through our servers.
We require these providers to handle personal information only as needed to provide their service to us,
to maintain appropriate security, and to comply with applicable data protection law. We do not sell your personal
information to any third party.
Cross-border transfers
Safely Track Me is based in South Africa. Some of the service providers listed above are located outside
South Africa, the European Union or the United Kingdom. Where we transfer your personal information to a country
that does not provide a level of protection that is equivalent to that of your country of residence, we rely on
appropriate safeguards, including (where applicable) the Standard Contractual Clauses approved by the European
Commission, the UK International Data Transfer Agreement, and the conditions set out in section 72 of POPIA.
Automatically collected information about your use of the Service
When you visit or use the Service, we may automatically collect certain information that does not
necessarily identify you directly but which, alone or in combination, may constitute personal information. This
includes IP address, browser characteristics, operating system, language preferences, referring URLs, device name,
country, time zone, location (where you have granted permission), and information about how and when you use the
Service. This information is used to maintain the security and operation of the Service and for internal analytics
and reporting.
Log and Usage Data. Log and usage data are service-related, diagnostic, usage and
performance information that our servers automatically collect when you access or use the Service. Depending on how
you interact with us, this log data may include your IP address, device information, browser type, settings, and
information about your activity on the Service (such as the date/time stamps associated with your usage, pages and
files viewed, searches and other actions you take), and device event information (such as system activity, error
reports and hardware settings).
Device Data. We collect device data such as information about the phone, tablet or other
device you use to access the Service. This may include your IP address (or proxy server), device and application
identification numbers, browser type, hardware model, internet service provider and/or mobile carrier, operating
system, and system configuration information.
Location Data. The Service collects precise location data through your device's GPS and
related sensors. The Service requires foreground location permission for any tracking, and (with your separate
consent) background location permission for tracking to continue while the app is not in the foreground or the
screen is off. You can withdraw either permission at any time through your device's system settings; if you do, the
affected features of the Service will stop working.
How long do we keep your information?
We keep your personal information only for as long as is necessary to fulfil the purposes set out in
this Privacy Policy, unless a longer retention period is required or permitted by law (for example, for tax,
accounting, dispute resolution, or other legal requirements).
In general:
- Account data is retained for as long as your account is active. If you delete your account,
we will delete or anonymise your account data within a reasonable period thereafter.
- Track and location data is retained for as long as you keep it in your account. You can
delete individual tracks at any time. If you delete a track, the associated GPS points are deleted.
- Shared track links become inactive when you end the tracking session, and the underlying
track data is retained according to the rule above.
- Aviation contributions (e.g. airfields and notes) you submit may be retained even after you
delete your account, in anonymised form, where they have been verified and are valuable to other users. If you
wish to have a specific contribution removed, please contact us.
- Log and diagnostic data is retained for a short period (typically up to 90 days for crash
reports and longer for aggregated analytics).
Where we have an ongoing legitimate business need to process your personal information, we will either
delete or anonymise it, or, where this is not immediately possible (for example, because the data has been stored in
backup archives), we will securely store the information and isolate it from any further processing until deletion
is possible.
Do we share your information with outside parties?
We do not share your personal information with third parties other than:
- With the third-party Operators / Processors listed above, who process information on our behalf;
- With anyone with whom you choose to share a tracking link (the contents of which are accessible to
anyone with the link);
- With the recipients of an SOS SMS that you send through the Service;
- With the relevant authorities or third parties where we are required to do so by law or legal
process, or to protect the rights, property or safety of any person;
- In connection with a corporate transaction such as a merger, acquisition or sale of assets, in which
case the acquiring entity will be bound by this Privacy Policy or one substantially similar.
We do not sell your personal information.
Your Legal Rights
Depending on the data protection law that applies to you, you may have the following rights in respect
of your personal information:
- Right of access — to obtain confirmation that we are processing your personal
information and a copy of the information we hold about you.
- Right to rectification — to have inaccurate personal information corrected or
incomplete information completed.
- Right to erasure ("right to be forgotten") — to have your personal information deleted
where there is no good reason for us to continue processing it. We may not always be able to comply with a request
for erasure for specific legal reasons, which we will explain to you at the time of your request.
- Right to object to processing of your personal information where we are relying on a
legitimate interest, or to processing for direct marketing purposes.
- Right to restriction of processing, in certain circumstances, such as where you contest the
accuracy of the information or where processing is unlawful but you do not want it erased.
- Right to data portability — to receive your personal information in a structured,
commonly used, machine-readable format, where processing is based on consent or contract and carried out by
automated means.
- Right to withdraw consent — at any time, where we are relying on consent to process
your personal information. Withdrawal does not affect the lawfulness of processing carried out before withdrawal.
- Right to lodge a complaint — with the supervisory authority in your country of
residence. In South Africa, this is the Information Regulator (inforegulator.org.za). In the EU or UK, it is the data protection authority in your
country of residence.
To exercise any of these rights, please contact us at support@safelytrack.me. We may need to verify your identity before responding to a
request. We will respond within the time periods required by applicable law.
How do we protect your information?
- We implement administrative, physical and technology-based security measures designed to protect
personal information against loss, misuse, unauthorised access, alteration and disclosure. These measures include
encryption of data in transit using TLS, restricted access to production systems, and authentication for access to
account data.
- Access to personal information within our organisation is limited to individuals who need such
access for the purposes described in this Privacy Policy and who are subject to confidentiality obligations.
- While we strive to use commercially acceptable means to protect your personal information, no
method of transmission over the internet or method of electronic storage is 100% secure. We therefore cannot
guarantee absolute security.
- Safely Track Me prohibits unauthorised access to or use of personal information stored on our
servers. Such access is a violation of law, and we will investigate and pursue appropriate remedies against any
party that has illegally accessed information within our systems.
- If we become aware of a security compromise that affects your personal information, we will notify
you and the relevant regulator(s) where required by applicable law (including section 22 of POPIA).
Children
The Service is not directed to children under the age of 13, and we do not knowingly collect personal
information from anyone under the age of 13. The Service includes aviation features intended for licensed pilots
and adults. If you believe a child under 13 has provided us with personal information, please contact us at support@safelytrack.me and we will take steps to
delete that information.
How we use cookies and similar technologies
On our website we may use cookies and similar technologies (such as web beacons and pixels) to access or
store information for purposes including:
- Recognising you when you sign in;
- Remembering your preferences (such as language and configuration);
- Detecting and preventing fraudulent activity and improving security;
- Conducting diagnostics and improving the Service;
- Measuring and analysing the performance of the Service.
Categories of cookies
- Strictly necessary cookies: These cookies are necessary for the website to function
and cannot be switched off in our systems. They are typically set in response to actions you take, such as
setting your privacy preferences, logging in, or filling in forms.
- Functional cookies: These cookies enable enhanced functionality and personalisation.
They may be set by us or by third-party providers whose services we have added to our pages.
- Performance cookies: These cookies allow us to count visits and traffic sources so we
can measure and improve performance. They help us know which pages are the most and least popular and see how
visitors move around the site.
The mobile application itself does not rely on cookies in the same sense as a browser, but it does store
similar information locally on your device (such as authentication tokens and preferences) to enable the Service to
function.
Marketing communications and opt-out
If you have given us your email address, we may, where permitted by applicable law, send you
service-related notices and (with your consent where required) information about new features or offerings. You can
opt out of marketing emails at any time by following the unsubscribe link in any such email, or by contacting us at
support@safelytrack.me. Opting out of marketing
communications will not affect service-related notices necessary for the operation of your account.
Do Not Track
Some browsers offer a "Do Not Track" or "DNT" signal. Because there is no common industry standard for
DNT and no consistent interpretation of user intent, Safely Track Me does not currently respond to DNT signals. We
continue to monitor developments in this area.
Limitation of liability
Some jurisdictions do not allow the limitation or exclusion of liability for incidental or consequential
damages, so some of the limitations in our Terms and Conditions may not apply to you.
We make no representation that the Service is appropriate or available in locations outside South
Africa. If you access the Service from outside South Africa, you do so on your own initiative and are responsible
for compliance with applicable local laws.
Governing law and jurisdiction
This Privacy Policy is governed by the laws of the Republic of South Africa, without regard to its
conflict of law principles. You agree that any disputes arising out of or in connection with this Privacy Policy
shall be submitted to the exclusive jurisdiction of the courts of South Africa, subject to the dispute resolution
provisions set out in our Terms and Conditions and to any mandatory rights of consumers in their country of
residence.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date
at the top of this Policy and, where the change is material, we will use reasonable efforts to notify you (for
example through an in-app notification, on the Safely Track Me website, or by email). If you continue to use the
Service after a change has taken effect, you will be deemed to have accepted the change. Your use of the Service
will be governed by the Privacy Policy in effect at the time the relevant information was collected.
Contacting us
If you would like to contact us about this Privacy Policy, exercise any of your rights, or contact us
on any matter relating to your personal information, you may do so via the contact form on our website or by email
at support@safelytrack.me.